FRENES

AI photo editing

Palette: review, pricing, data and alternatives

Palette colorizes black-and-white photos for people who want to compare color options and specify colors through text. It processes multiple images and colorizes video frames through an API. A free tier exists; the first paid plan costs $72 per year. Access and transparency score: 68/100, #7 of 24 in its category.

Score
68/100
Access 25/30
Openness 20/30
Trust 23/40
Free tierAPI

What is Palette?

Palette colorizes black-and-white photos for people who want to compare color options and specify colors through text. It processes multiple images and colorizes video frames through an API.

According to its documentation, Palette lets you:

  • colorize black-and-white photos
  • compare multiple color suggestions
  • specify colors through text
  • process multiple images
  • download colorized images
  • colorize video frames through an API

We file it under AI photo editing, the category of tools to edit, cut out and upscale photos. The category lists 24 verified tools on this site.

The publisher is Palette SAS.

Who is it for?

It is mostly useful to these profiles: graphic designers. The need it covers is simple to state: edit, cut out and upscale photos.

Palette is a good candidate if:

  • you want to try before paying
  • you plan to connect it to your tools or automations through its API

Before deciding, run a trial on a real task and measure the time saved: it is the only criterion that really counts.

How much does Palette cost?

Pricing model: freemium (limited free use, then paid). A free plan is offered, usually limited in volume or features.

The first paid plan costs $72 per year (Subscription listed at USD 6 per month, billed USD 72 annually, for 480 photos; one-time packs are also offered), according to the pricing page, checked on October 24, 2026.

Per month, that is cheaper than the category median ($9.49 per month, based on tools with a published price).

StillgramStillgram : $2.99$2.99Cleanup.picturesCleanup.pictures : $3$3PalettePalette : $6$6Topaz LabsTopaz Labs : $9.08$9.08ImgUpscalerImgUpscaler : $9.9$9.9ImglargerImglarger : $9.99$9.99AVCLabs Photo Enhancer AIAVCLabs Photo Enhancer AI : $19.95$19.95AVCLabs PhotoPro AIAVCLabs PhotoPro AI : $39.95$39.95
First paid plan, per month (dollars or euros, annual plans divided by 12).

To estimate what the same work would cost done directly with an AI model, use our API price calculator. Prices change often: always check the official site before subscribing.

Data and privacy

According to its privacy policy, data is processed in the United States.

For professional use, check that a data processing agreement (DPA) is offered, and do not send customers' personal data or confidential documents without one.

Exporting your content: yes (details on the official site). Being able to get your data back makes switching tools easier later.

Three habits apply to every AI tool:

  • turn off the use of your content for training if the option exists
  • use a work account separate from your personal account
  • review everything the tool produces before publishing or sending it

Platforms, languages and API

Palette runs on: web browser and API.

Interface languages: English.

A public API lets you call it from your own programs or an automation tool, and plug it into an AI agent.

How we scored it

Our 68/100 score does not judge output quality: it measures what can be publicly verified about access to the tool, its openness and how far the publisher can be trusted.

Palette score breakdown
CriterionPointsWhat counts
Access25/30free tier, published price, French interface
Openness20/30API, data export, open code
Trust23/40identified publisher, declared hosting, age, presence in reference lists
remove.bgremove.bg : 8181PicsartPicsart : 8080Cleanup.picturesCleanup.pictures : 7878HitPaw Online Photo EnhancerHitPaw Online Photo Enhancer : 7373FotorFotor : 6868Colorize.ccColorize.cc : 6868PalettePalette : 6868AVCLabs Photo Enhancer AIAVCLabs Photo Enhancer AI : 6868AVCLabs PhotoPro AIAVCLabs PhotoPro AI : 6868WaifuXLWaifuXL : 6868
Palette ranks #7 of 24. The category's top ten are shown.

The full calculation is explained on our method page.

Comparison with alternatives

Palette against other tools in the aI photo editing category:

Comparison within the category
ToolFreeEntry priceAPIScore
PaletteYes$72 per yearYes68
remove.bgYes$3 pay as you goYes81
PicsartYes¥1,699 per monthYes80
Cleanup.picturesYes$36 per yearYes78
HitPaw Online Photo EnhancerYes$9.99 pay as you goYes73
FotorYesnot publishedYes68
Colorize.ccYes$12 one-off paymentYes68
AVCLabs Photo Enhancer AIYes$19.95 per month–68

Verdict

Palette is a decent option; compare its price and terms with the category leaders.

Strengths

  • Free tier to try it
  • Cheaper than its category median
  • Public API

Avoid if…

  • You handle sensitive personal data without a processing agreement

Frequently asked questions

Is Palette free?

Yes, a free plan exists, with usage limits. The first paid plan costs $72 per year.

Where is Palette data stored?

According to the publisher, in the United States.

Does Palette have an API?

Yes, a public API is documented.

What are the alternatives to Palette?

In the same category: remove.bg, Picsart, Cleanup.pictures, and HitPaw Online Photo Enhancer.

Palette or remove.bg: which one to choose?

Palette starts at $72 per year, remove.bg at $3 pay as you go and our score is 68/100 for Palette and 81/100 for remove.bg. Try both on the same task before paying.

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Neutrality. No affiliate links. No vendor pays to be reviewed, rated or ranked. Reviews are directed by François Chollet, neutral and factual, and every data point is dated and sourced. How we score