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Website builders

SubPage: review, pricing, data and alternatives

SubPage helps website managers create supplementary pages and write articles with AI assistance. It supports FAQs, help centers, waiting lists, job postings, application tracking, and product updates. A free tier exists; the first paid plan costs $84 per year. Access and transparency score: 58/100, #5 of 8 in its category.

Free tierAPIHosting not disclosed

What is SubPage?

SubPage helps website managers create supplementary pages and write articles with AI assistance. It supports FAQs, help centers, waiting lists, job postings, application tracking, and product updates.

According to its documentation, SubPage lets you:

  • create supplementary pages for an existing website
  • write articles with AI assistance
  • publish an FAQ or help center
  • collect contacts on a waiting list
  • publish job openings and track applications
  • share a roadmap and product updates

We file it under Website builders, the category of tools to build a website in minutes, and it also overlaps with aI writing tools. The category lists 8 verified tools on this site.

The publisher is SubPage Software Private Limited, based in India.

Who is it for?

It is mostly useful to these profiles: marketers, content writers, small business owners, and customer support. The need it covers is simple to state: build a website in minutes.

SubPage is a good candidate if:

  • you want to try before paying
  • you plan to connect it to your tools or automations through its API

Before deciding, run a trial on a real task and measure the time saved: it is the only criterion that really counts.

How much does SubPage cost?

Pricing model: freemium (limited free use, then paid). A free plan is offered, usually limited in volume or features.

The first paid plan costs $84 per year (Growth for the FAQ module, billed annually; displayed equivalent of $7 per month. Separate pricing for each module), according to the pricing page, checked on October 24, 2026.

Per month, that is cheaper than the category median ($10 per month, based on tools with a published price).

SubPageSubPage : $7$7Kopage Website StudioKopage Website Studio : $9$9FramerFramer : $10$1010Web10Web : $10$10WixWix : $17.77$17.77DurableDurable : $22$22
First paid plan, per month (dollars or euros, annual plans divided by 12).

To estimate what the same work would cost done directly with an AI model, use our API price calculator. Prices change often: always check the official site before subscribing.

Data and privacy

The publisher does not clearly state where data is hosted. Assume your content may leave your region.

For professional use, check that a data processing agreement (DPA) is offered, and do not send customers' personal data or confidential documents without one.

Exporting your content: yes (details on the official site). Being able to get your data back makes switching tools easier later.

Three habits apply to every AI tool:

  • turn off the use of your content for training if the option exists
  • use a work account separate from your personal account
  • review everything the tool produces before publishing or sending it

Platforms, languages and API

SubPage runs on: web browser, browser extension, and API.

Interface languages: English.

A public API lets you call it from your own programs or an automation tool, and plug it into an AI agent.

How we scored it

Our 58/100 score does not judge output quality: it measures what can be publicly verified about access to the tool, its openness and how far the publisher can be trusted.

SubPage score breakdown
CriterionPointsWhat counts
Access25/30free tier, published price, French interface
Openness20/30API, data export, open code
Trust13/40identified publisher, declared hosting, age, presence in reference lists
WixWix : 8080FramerFramer : 656510Web10Web : 6060Kopage Website StudioKopage Website Studio : 5858SubPageSubPage : 5858DurableDurable : 5858LinkrrLinkrr : 3838UnbounceUnbounce : 3333
SubPage ranks #5 of 8. The category's top ten are shown.

The full calculation is explained on our method page.

Comparison with alternatives

SubPage against other tools in the website builders category:

Comparison within the category
ToolFreeEntry priceAPIScore
SubPageYes$84 per yearYes58
WixYes$17.77 per monthYes80
FramerYes$10 per monthYes65
10WebNo$10 per monthYes60
Kopage Website StudioYes$108 per year–58
DurableYes$22 per month–58
LinkrrYesnot publishedYes38
UnbounceNonot publishedYes33

Verdict

SubPage is a decent option; compare its price and terms with the category leaders.

Strengths

  • Free tier to try it
  • Cheaper than its category median
  • Public API

Limitations

  • Data hosting not disclosed

Avoid if…

  • You handle sensitive personal data without a processing agreement

Frequently asked questions

Is SubPage free?

Yes, a free plan exists, with usage limits. The first paid plan costs $84 per year.

Where is SubPage data stored?

The publisher does not clearly say so in its public documentation.

Does SubPage have an API?

Yes, a public API is documented.

What are the alternatives to SubPage?

In the same category: Wix, Framer, 10Web, and Kopage Website Studio.

SubPage or Wix: which one to choose?

SubPage starts at $84 per year, Wix at $17.77 per month and our score is 58/100 for SubPage and 80/100 for Wix. Try both on the same task before paying.

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Neutrality. No affiliate links. No vendor pays to be reviewed, rated or ranked. Reviews are directed by François Chollet, neutral and factual, and every data point is dated and sourced. How we score