AI tools by job
AI tools for marketers: our selection (223)
For marketers, we selected 223 verified AI tools across 40 categories, 181 of them with a free tier. Best scored: monday.com, forms.app, and GetResponse.
AI for marketers
AI can help you draft messages, organise ideas and prepare creative options for a campaign. It is useful when the audience, objective and constraints have already been defined. It does not automatically understand your customers or establish that a proposed message will improve campaign results. During a marketing workday, you might take an approved brief, draft email subject lines with GetResponse and review the wording before sending it through your approval process. For audience research, forms.app can generate a form from a description and display questions based on earlier answers. You still need to check whether the questions are clear and the survey flow makes sense. AI can support preparation and execution, while positioning and interpretation remain your responsibility. Decisions about the offer should draw on evidence and customer knowledge, including feedback that does not fit the initial campaign idea.
Tasks where AI saves time
- Draft alternative email subject lines using an approved brief and the language guidelines for your brand.
- Turn a research outline into a draft form, then review the questions for clarity and neutrality.
- Convert ideas from a campaign brief into a mind map for discussion with the wider team.
- Remove backgrounds from authorised product photographs before placing them into materials for an upcoming campaign.
- Prepare an initial email draft with a defined audience, a clear objective and verified offer details.
- Generate visual concepts for a campaign discussion before choosing a direction that needs further design work.
Our picks
Picks set by simple rules on the verified data, with no partnership:
- Best scored : monday.com. 83/100 on our access and transparency grid.
- Cheapest paid option : Dreamina. First plan at $0.29 per month.
- To keep data in Europe : forms.app. Data hosted in the European Union.
- Open source : FLUX. Public code, self-hosting possible depending on the project.
In figures
Of the 223 tools selected for this job, 181 (81%) offer a free tier, 67% have a public API and 37 have a French interface. The median entry price, per month, is $14.5 (across 155 tools with a published price). 108 disclose where data is hosted, 12 of them in Europe or on device.
AI image generators
To create images from text: 21 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| RunDiffusion RunDiffusion lets people and teams creating visuals generate images and videos. It also offers image editing and upscaling, cloud execution of ComfyUI | Yes | $8.79 per month | Yes | United States | 81 |
| Krea Krea helps people create and edit visual content. It generates images from text, edits images through instructions, enlarges images, generates videos, | Yes | $5 per month | Yes | United States | 78 |
| Ideogram Ideogram creates images from text, including visuals containing text. It serves people who want to edit or extend images, remove backgrounds or mainta | Yes | $15 per month | Yes | Not disclosed | 75 |
| Stable Diffusion Stable Diffusion produces images from text or existing images through an API. It serves people who want to create images, modify selected areas or enl | Yes | $0.01 pay as you go | Yes | Several regions | 75 |
| Adobe Firefly Adobe Firefly lets people creating visual content generate images, replace or remove elements, and extend photographs. It also supports short video cr | Yes | $9.99 per month | Yes | Not disclosed | 73 |
| FLUX FLUX lets people creating visuals generate and edit images using descriptions or instructions. It also supports combining reference images, extending | Yes | $0.01 pay as you go | Yes | Not disclosed | 73 |
| Leonardo.Ai Leonardo.Ai lets people creating visuals generate images from descriptions and edit existing images. It also supports image resolution enhancement, vi | Yes | $12 per month | Yes | United States | 71 |
| Hotpot Hotpot lets people creating or editing images generate visuals from descriptions and portraits from photos. It also restores damaged photos, colorizes | Yes | $7 one-off payment | Yes | United States | 68 |
AI video generators
To create videos from text or images: 21 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| Pictory Pictory lets people producing videos start from text, a web page, or a document. It supports editing through transcripts, adding subtitles and voiceov | Yes | $25 per month | Yes | United States | 81 |
| Luma Dream Machine Luma Dream Machine lets people creating videos generate sequences from descriptions or animate images. They can also edit images and videos through wr | Yes | $9.99 per month | Yes | United States | 80 |
| Runway Runway creates videos from text, animates images and modifies videos through instructions. It serves people who want to produce or edit videos and inc | Yes | $12 per month | Yes | Not disclosed | 75 |
| Higgsfield Higgsfield helps people generate video scenes and reference images. Users can define camera movements, keep a character across multiple scenes, and sy | Yes | $9 per month | Yes | Several regions | 73 |
| Pika Pika is for people creating videos from text or still images. It also lets users replace video elements, extend a clip, and transfer motion to another | Yes | $10 per month | Yes | Not disclosed | 71 |
| Fliki Fliki lets people creating videos start from a script or an article. It also supports generating voice narration, adding an avatar and subtitles, and | Yes | $28 per month | Yes | United States | 68 |
| Topview Topview serves people creating marketing videos or videos for social media. It starts from a script or product URL, generates scenes, and supports edi | Yes | $432 per year | Yes | Several regions | 68 |
| Google Flow Google Flow helps people create videos from descriptions and reference images. Users can extend and assemble sequences, adjust camera movements, and r | Yes | $4.99 per month | – | Several regions | 63 |
SEO
To improve search rankings: 13 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| Ahrefs Ahrefs helps people examine website search visibility. It researches keywords and search intent, reviews backlinks, detects technical SEO issues, and | Yes | $29 per month | Yes | Not disclosed | 70 |
| AuditZap AuditZap helps people managing websites analyze technical issues, loading performance and content accessibility for AI search engines. It suggests CMS | Yes | $9 one-off payment | Yes | Several regions | 68 |
| BacklinkGPT BacklinkGPT helps people working on SEO find pages that might link to their website. It identifies contacts, writes personalized outreach messages, tr | Yes | $149 per month | Yes | Several regions | 68 |
| LLM Optimizer LLM Optimizer helps people working on SEO measure brand visibility in AI responses. It analyzes website content, evaluates presence on YouTube and Red | Yes | not published | Yes | United States | 68 |
| Writesonic Writesonic supports people tracking brand visibility in AI answers and working on SEO. It allows competitor comparisons, article writing, page audits, | No | $79 per month | Yes | Several regions | 66 |
| Semrush Semrush lets marketing teams research keywords, analyze competing websites, and detect technical website issues. It tracks search engine rankings and | Yes | $117.33 per month | Yes | Not disclosed | 65 |
| AirOps AirOps lets content and SEO teams track brand visibility in AI engine responses. It connects research and writing steps, uses reference documents and | Yes | not published | Yes | Not disclosed | 58 |
| Frase Frase helps people write content for search engines by preparing outlines and evaluating optimization. It also tracks visibility in AI responses, publ | No | $39 per month | Yes | Not disclosed | 50 |
Graphic design
To create visuals, logos and assets: 11 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| Napkin AI Napkin AI is for people turning text into diagrams, infographics, or mind maps. It also supports drawing processes, preparing presentations, and adapt | Yes | $9 per month | Yes | United States | 81 |
| Canva Canva supports people creating visuals from templates or generating images from descriptions. It also allows users to remove photo backgrounds, prepar | Yes | $144 per year | Yes | Several regions | 78 |
| Recraft Recraft is for people creating illustrations, images, and editable vector drawings. It also converts images into vectors, removes or replaces backgrou | Yes | $12 per month | Yes | Several regions | 68 |
| Canvora Canvora serves users creating visuals from text or documents. It supports social posts, carousels, brand colors and logos, visual editing, multilingua | Yes | $19 per month | Yes | Not disclosed | 58 |
| Playground Playground helps people create visuals from descriptions and adapt logo or poster templates. Users can edit image objects and text, remove backgrounds | Yes | $12 per month | Yes | Not disclosed | 58 |
| Stockimg AI Stockimg AI creates images, logos, and illustrations for people preparing visual content. It also edits images using written instructions and supports | Yes | $19 per month | Yes | Not disclosed | 58 |
| VectorArt.ai VectorArt.ai serves people creating vector illustrations, logos and icons. It generates images from text or sketch references, supports vector illustr | Yes | $4.99 one-off payment | Yes | Not disclosed | 58 |
| Text2Infographic Text2Infographic turns text, web pages, or documents into infographics for people preparing visual content. It researches information, adds sources, a | Yes | $70 one-off payment | Yes | Not disclosed | 53 |
Marketing
To produce and run campaigns: 11 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| Copy.ai Copy.ai writes marketing content and prepares outreach messages using a brand's tone. It serves people who want to enrich prospect data or automate sa | Yes | $288 per year | Yes | Several regions | 71 |
| Mutiny Mutiny helps sales teams create personalized sales materials and pages for prospects. It reuses brand documents, automates recurring sales tasks and m | Yes | $50 per month | – | United States | 58 |
| HubSpot Breeze HubSpot Breeze helps people use CRM data to prepare sales communications. It answers questions, prepares emails and sales proposals, summarizes custom | Yes | $7 per month | – | Several regions | 55 |
| NameSnack NameSnack helps people naming a business get suggestions based on keywords and industry. It explores name styles, searches for available .com domains | Yes | not published | – | Several regions | 53 |
| Jasper Jasper writes marketing content using a brand's voice and rules. It serves people who want to adapt content across channels, produce content in batche | No | $59 per month | Yes | Not disclosed | 50 |
| Competitor Research Competitor Research lets marketing teams find competitors and monitor their developments. It gathers pricing and positioning, compares profiles, track | Yes | not published | – | United States | 48 |
| Typeface Typeface supports marketing teams producing brand-aligned text and campaign visuals. It applies company design guidelines, organizes reviews and appro | No | not published | Yes | Not disclosed | 43 |
| Publish7 Publish7 suggests link ideas for SEO, content topics and community engagement ideas. It serves marketing users who also want to research company infor | Yes | not published | – | Several regions | 38 |
Workflow automation
To automate tasks between apps: 9 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| Zapier Zapier lets people automating their tasks connect applications and trigger sequences of actions. It also supports creating automations from instructio | Yes | $19.99 per month | Yes | United States | 75 |
| Hexowatch Hexowatch lets users monitoring websites detect visual, text, or HTML changes. It also tracks product prices and availability, sends change alerts, ke | Yes | $126 per year | Yes | Not disclosed | 68 |
| Shotstack Workflows Shotstack Workflows lets people producing videos build workflows without coding. It combines media, generates a voice, and starts video creation from | Yes | $10 pay as you go | Yes | Not disclosed | 68 |
| Nekton Nekton lets people automating tasks describe steps in English to create a workflow. It supports cloud execution, recurring schedules, information coll | Yes | $9 per month | Yes | United States | 65 |
| Make Make lets teams connect applications in visual scenarios and trigger actions from events. It also transforms data between applications, creates AI age | Yes | not published | Yes | Several regions | 65 |
| Bardeen Bardeen helps people build prospect lists using information from web pages. It extracts information, enriches lists, qualifies contacts with AI and tr | Yes | $10 per month | – | Several regions | 65 |
| AI-Flow AI-Flow lets people building automated scenarios connect several models to generate text, images, and videos. Scenarios can be triggered through an AP | Yes | not published | Yes | Several regions | 61 |
| Gumloop Gumloop lets teams build automated workflows and agents connected to their company's applications. It also supports data analysis, content preparation | No | $37 per month | Yes | United States | 50 |
AI writing tools
To write texts, articles and content: 9 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| HyperWrite HyperWrite helps people write texts through suggestions while typing and passage rewrites. It can also find publications, add references, and adapt it | Yes | $16 per month | – | Several regions | 61 |
| Anyword Anyword lets marketing teams write campaign copy and produce multiple ad variations. It adapts text to a brand's tone, estimates the performance of di | No | $39 per month | Yes | Several regions | 56 |
| Lex Lex lets people writing individually or together create and edit documents. It offers feedback on drafts, instruction-based rewrites, document version | Yes | not published | Yes | Not disclosed | 51 |
| Moonbeam Moonbeam helps people write articles and long texts. It turns notes into article outlines, rephrases selected passages, and suggests several topics re | Yes | $49 per month | – | Not disclosed | 51 |
| ChatArt ChatArt lets users write and rephrase articles and create visual and musical content. It generates images from descriptions, produces videos from text | Yes | not published | – | Not disclosed | 48 |
| LogicBalls LogicBalls helps people write texts from a request and clarify their needs through questions. It brings several models into one workspace and lets use | Yes | $59.99 per year | – | Several regions | 48 |
| Nexus AI Nexus AI supports writing and academic work. It lets users find references, ask questions about imported files, create presentations from text, and ge | Yes | not published | Yes | Not disclosed | 48 |
| RapidTextAI RapidTextAI writes articles from topics and lets users plan publishing campaigns. It serves people who want to publish automatically to WordPress, rep | Yes | $90 per year | Yes | Not disclosed | 48 |
AI photo editing
To edit, cut out and upscale photos: 8 tools. See the whole category.
| Tool | Free | Entry price | API | Data | Score |
|---|---|---|---|---|---|
| remove.bg remove.bg lets people editing photos automatically remove backgrounds or replace them with a color. It also supports batch processing of image folders | Yes | $3 pay as you go | Yes | European Union | 81 |
| Picsart Picsart lets content creators remove backgrounds and objects, enhance images, and generate images and videos. It also supports batch image editing and | Yes | ¥1,699 per month | Yes | Several regions | 80 |
| Fotor Fotor lets users edit photos, improve sharpness and resolution, and remove backgrounds or objects. It also restores old photos and creates images, col | Yes | not published | Yes | United States | 68 |
| Pixian.AI Pixian.AI lets people preparing images remove backgrounds, replace them with a color, or produce transparent backgrounds. It also crops around subject | Yes | $5 pay as you go | Yes | Not disclosed | 63 |
| Clipdrop Clipdrop removes backgrounds, objects or text from images and can enlarge or extend them. It serves people who want to edit images or replace the sett | Yes | not published | Yes | Not disclosed | 55 |
| Imglarger Imglarger is a web tool for people enlarging or editing photos. It enlarges images up to eight times, improves sharpness, reduces image noise, and res | Yes | $9.99 per month | – | Not disclosed | 48 |
| ImgUpscaler ImgUpscaler is a web tool for people enlarging and transforming images. It offers twofold or fourfold enlargement, batch processing, prompt-based imag | Yes | $9.9 per month | – | Not disclosed | 48 |
| Nero AI Nero AI provides image editing, old photograph restoration and background creation. It is intended for people who want to enlarge images, reduce noise | Yes | not published | Yes | Not disclosed | 48 |
Other useful categories
- Social media : Buffer, SocialBu, and Hootsuite
- Productivity and organisation : forms.app, Tally, and Superhuman Docs
- Sales and prospecting : Apollo.io, NioLeads, and lemlist
- Subtitles and dubbing : Rask AI, Dubverse, and BlipCut AI Video Translator
- Website builders : Wix, Framer, and SubPage
- AI video avatars : AI Studios, Synthesia, and D-ID
- Grammar and paraphrasing : Grammarly, WriteHuman, and HumanizeAI.com
- AI presentation makers : Gamma, Pitch, and Beautiful.ai
- Advertising : Adzooma, Creatify, and AdCreative.ai
- AI email tools : GetResponse, Hoppy Copy, and Lavender
- Product and fashion photos : Photoroom, Mokker AI, and SellerPic
- Short-form social video : Klap, Recast Studio, and OpusClip
- AI agent builders : MindStudio, Orkas, and Relevance AI
- Project management : monday.com, Asana, and Miro AI
- Text to speech : Murf AI, LOVO AI, and WellSaid
- AI video editing : CapCut, Descript, and invideo
- Spreadsheets and data analysis : Airtable, Bricks, and Better Analyst
- Speech to text : Wispr Flow, Deciphr AI, and AI Dictation
- E-commerce : WiziShop, CopyMonkey, and Persuva
- Customer service and website chatbots : Chatfuel and MotionShot
- AI app builders : v0 and Anakin.ai
- AI content detection : ZeroGPT and Originality.ai
- Developer tools : PromptBase and No-Code Scraper
- AI browsers and extensions : Monica and Merlin
- AI music : Soundful and Loudly
- General AI chatbots : ERNIE Bot and AICamp
- Audio and podcast : Riverside
- AI translation : Smartling
- AI search engines : Felo
- Meeting assistants : Supernormal
- UI/UX design : Uizard
- Voice agents and phone : AI Caller
Job-specific precautions
Protect contact lists, survey responses and confidential commercial information. Check whether processing them through an external service meets organisational rules and applicable obligations. Review promises, comparisons and offer conditions in every message. Check usage rights for supplied and generated images, including permissions concerning identifiable people. Plausible wording can still mislead readers or fail to suit the intended audience. Keep supporting material for factual claims and route sensitive content through the appropriate approval process. Review the rules that trigger automated messages as carefully as the messages themselves.
Where to start
Start with a defined task, such as drafting subject lines for an approved campaign. Use GetResponse with a brief containing only necessary, authorised information. Keep a version written through your usual process for comparison. Record the time spent drafting, correcting and approving the suggested wording. Assess editorial quality separately from campaign outcomes. If revisions remove the time saving, improve the brief before expanding your use. Keep the experiment within the existing approval process so you can judge its practical effect.
Want to go beyond a single tool? AI agents chain several tasks on their own; our quiz helps you pick one.
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Frequently asked questions
Which AI tools for marketers?
The most useful categories are aI image generators, aI video generators, and sEO. Top of our grid: monday.com, forms.app, and GetResponse.
Can you start for free?
Yes: 181 of the 223 selected tools have a free tier, for example monday.com, forms.app, and GetResponse.
Can AI choose the positioning for my campaign?
You can use it to develop possible directions from a brief, but assess those ideas against market knowledge. Check their fit with the offer, customer needs and brand constraints. A well written proposal does not demonstrate demand or establish that the positioning will work with your intended audience.
Can I send suggested messages without reviewing them?
Review messages before they are sent. Check offer details, conditions, tone and any commercial claims. Confirm that the recipients and contact permissions are appropriate. Automating a sequence does not remove the need to approve its content or examine the events and conditions that cause each message to be sent.
How do I separate time savings from marketing effectiveness?
Track preparation time, including revisions and approvals. Then assess campaign outcomes through your usual methods, taking the audience, offer and context into account. Faster production can be useful without proving that a message performed better. Keep these assessments separate when deciding whether to continue the workflow.
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Neutrality. No affiliate links. No vendor pays to be reviewed, rated or ranked. Reviews are directed by François Chollet, neutral and factual, and every data point is dated and sourced. How we score