Sales and prospecting
Clearbit: review, pricing, data and alternatives
Clearbit supports sales teams in enriching company and contact records. It identifies companies visiting a website, classifies leads by their characteristics, routes them to sales teams, and exports enriched audiences. There is no free tier. Access and transparency score: 33/100, #10 of 11 in its category.
What is Clearbit?
Clearbit supports sales teams in enriching company and contact records. It identifies companies visiting a website, classifies leads by their characteristics, routes them to sales teams, and exports enriched audiences.
According to its documentation, Clearbit lets you:
- enrich company and contact records
- identify companies visiting a website
- classify leads by their characteristics
- route leads to sales teams
- export enriched audiences
We file it under Sales and prospecting, the category of tools to find and follow up leads, and it also overlaps with marketing. The category lists 11 verified tools on this site.
The publisher is HubSpot, Inc., based in United States.
Who is it for?
It is mostly useful to these profiles: sales teams and marketers. The need it covers is simple to state: find and follow up leads.
Clearbit is a good candidate if:
- you plan to connect it to your tools or automations through its API
The best test is a concrete case from your daily work: if the tool does not beat your current method within a week, move on to an alternative.
How much does Clearbit cost?
Pricing model: paid. No permanent free plan is offered.
The entry price is not shown publicly: you have to contact the publisher or create an account to see it.
To estimate what the same work would cost done directly with an AI model, use our API price calculator. Prices change often: always check the official site before subscribing.
Data and privacy
The publisher does not clearly state where data is hosted. Assume your content may leave your region.
For professional use, check that a data processing agreement (DPA) is offered, and do not send customers' personal data or confidential documents without one.
Exporting your content: CSV. Being able to get your data back makes switching tools easier later.
Three habits apply to every AI tool:
- turn off the use of your content for training if the option exists
- use a work account separate from your personal account
- review everything the tool produces before publishing or sending it
Platforms, languages and API
Clearbit runs on: web browser and API.
Interface languages: English.
A public API lets you call it from your own programs or an automation tool, and plug it into an AI agent.
How we scored it
Our 33/100 score does not judge output quality: it measures what can be publicly verified about access to the tool, its openness and how far the publisher can be trusted.
| Criterion | Points | What counts |
|---|---|---|
| Access | 0/30 | free tier, published price, French interface |
| Openness | 20/30 | API, data export, open code |
| Trust | 13/40 | identified publisher, declared hosting, age, presence in reference lists |
The full calculation is explained on our method page.
Comparison with alternatives
Clearbit against other tools in the sales and prospecting category:
Verdict
Clearbit publishes little verifiable information: look at the better-scored alternatives first.
Strengths
- Public API
Limitations
- No free tier
- Price not published
- Data hosting not disclosed
Avoid if…
- You handle sensitive personal data without a processing agreement
- You want a budget known in advance
Alternatives
Categories and jobs
Learn more
Frequently asked questions
Is Clearbit free?
No, there is no permanent free plan.
Where is Clearbit data stored?
The publisher does not clearly say so in its public documentation.
Does Clearbit have an API?
Yes, a public API is documented.
What are the alternatives to Clearbit?
In the same category: Apollo.io, Oliv AI, NioLeads, and lemlist.
Clearbit or Apollo.io: which one to choose?
Apollo.io has a free tier, Clearbit does not and our score is 33/100 for Clearbit and 75/100 for Apollo.io. Try both on the same task before paying.
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Neutrality. No affiliate links. No vendor pays to be reviewed, rated or ranked. Reviews are directed by François Chollet, neutral and factual, and every data point is dated and sourced. How we score