Recraft: review, pricing, data and alternatives

What is Recraft?

Recraft is for people creating illustrations, images, and editable vector drawings. It also converts images into vectors, removes or replaces backgrounds, and prepares visuals according to a brand style.

According to its documentation, Recraft lets you:

• generate illustrations and images
• create editable vector drawings
• convert an image into vectors
• remove or replace a background
• prepare visuals according to a brand style

We file it under Graphic design, the category of tools to create visuals, logos and assets, and it also overlaps with aI image generators and aI photo editing. The category lists 16 verified tools on this site.

The publisher is Recraft, Inc., based in United States.

Who is it for?

It is mostly useful to these profiles: graphic designers, marketers, social media managers, and online retailers. The need it covers is simple to state: create visuals, logos and assets.

Recraft is a good candidate if:

• you want to try before paying
• you plan to connect it to your tools or automations through its API
• you also work from your phone

Before deciding, run a trial on a real task and measure the time saved: it is the only criterion that really counts.

How much does Recraft cost?

Pricing model: freemium (limited free use, then paid). A free plan is offered, usually limited in volume or features.

The first paid plan costs $12 per month (Basic, billed monthly, with 1,000 credits per month), according to the pricing page, checked on October 24, 2026.

Per month, that is close to the category median ($10.5 per month, based on tools with a published price).

To estimate what the same work would cost done directly with an AI model, use our API price calculator. Prices change often: always check the official site before subscribing.

Data and privacy

According to its privacy policy, data is processed in several regions depending on the plan.

Exporting your content: SVG, PNG, JPG, PDF, TIFF et Lottie. Being able to get your data back makes switching tools easier later.

Three habits apply to every AI tool:

• turn off the use of your content for training if the option exists
• use a work account separate from your personal account
• review everything the tool produces before publishing or sending it

Platforms, languages and API

Recraft runs on: web browser, iPhone and iPad, and API.

Interface languages: English.

A public API lets you call it from your own programs or an automation tool, and plug it into an AI agent.

How we scored it

Our 68/100 score does not judge output quality: it measures what can be publicly verified about access to the tool, its openness and how far the publisher can be trusted.

The full calculation is explained on our method page.

Comparison with alternatives

Recraft against other tools in the graphic design category: